Thursday, July 7, 2011

The core of my message

Inspired by reading the first few pages of "Made to Stick: Why Some Ideas Survive and Others Die":

First draft:
  • You can live pain-free again.
  • You can be healthier, fitter, and sexier than you ever thought possible.
  • You can have all this just by eating real food and training 1-2 hours per week.

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